Q1: what percentage of revenue comes from advertising and marketing. 100% TV, newspaper 80%, magazines 60%
Q2: who r we marketing to? Largest is Young women between age 12-24
Q3: women spent billions of things. old women want 5 years younger, and young women want 5 years older
Clients , ad agence, media bais (Only the FB group are touching on the media)
*Ad techniques
1) Avante garde
2
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