visual ad. slide

2nd weekly balance sheet

Class Notes

Q1: what percentage of revenue comes from advertising and marketing. 100% TV, newspaper 80%, magazines 60%
Q2: who r we marketing to? Largest is Young women between age 12-24
Q3: women spent billions of things.  old women want 5 years younger, and young women want 5 years older
Clients , ad agence, media bais (Only the FB group are touching on the media)
*Ad techniques
1) Avante garde
2
 

Opening activity for Day51

 I disagree with the first statement because i think not many people will bring cash out, everyone bring visa cards, or master cards ect.. Even though the price is cheaper, people don't bring cash, if they want to buy it, they can't buy it, because it's cash only. 
I disagree with the second statement because if i can't pay for something, and that doesn't mean I can't afford it, just i can't afford it right now, but maybe u can afford it later, but not right now.
I agree with statement 3 & 4 because i think people really need credits to do somethings, people should use it, but don't have to be a lot. What if people need to buy a huge thing, and they don't have the credits from the bank. So i think people should start get use to the credits. 

weekly balance sheet

Opening activity for Day49

Managers engage in 5 primary activities- 
1. Planning - Management
2. Organizing - the process of bringing things together physically
3. Staffing - Manning the organization structure and keeping it manned
4. Leading (Directing) - influences other people, desired direction for the people
5. Controlling - measure accomplishment against the organization
1. Describe functions 1,2,4 and 5. In two sentences. 
It's basically management, organize, and goal2. What are the advantages and disadvantages of participative planning? 
Advantages: plan out everything that's needed, know what to do, not messing up
Disadvantages: sometimes planning is not fast as changes, may mess up the plan

Opening activity for Day48

Thanks for asking how we are doing. We do well. It's going good. People motivating me by telling me I'm going to do well, don't give up this thing, and you can do well. I think if someone got higher mark than me in math, and that will motivate me because I'm good at math, and I don't let someone get a higher mark than me, I can't leave that person get a higher mark than me every time, that motivates me. I can se this in my work because I can treat this like a math competition, motivates myself.   

Opening activity for Day47

Some of the Apple Ipods is in the decline stage of it is life cycle. I think it is in decline stage of it's life stage because the technology is getting newer, newer, and newer. As the technology is getting newer, company starts competing on newer technology, and people started catching up on newer technology, and people are getting use of the new technologies, and the old ones people don't use them anymore, so their market is declining, and most of the people want new technologies. If not, why there are so many people waiting in the line for a brand new product of Apple.

Opening activity for Day46

I like how we can put whatever picture we want to put on the yearbook page. I think it's different because we worked on our own yearbook, we can put as many as picture we want, I can see ourselves in the yearbook, and I have fun with making my own yearbook. This product appeals to everyone who what their own yearbook, and they can decorate themselves, and having fun with picking picture out from computer or whatever they put their pictures on. Because I try it, and I think it's good, I would like show people how i work on it, and what I've done, and tell people to try it first, if they don't like it, they don't have to buy it, just having fun making their own "personal yearbook pages"

Opening activity for Day45

Print advertising (newspaper, magazines...), outdoor advertising (billboards, events...), broadcast advertising (TV, radio, and internet), covert advertising (advertising in movies), surrogate advertising (advertising indirectly), public service advertising (advertising for social causes), and celebrity advertising.
I like how they advertise the twilight sega: Breaking Dawn Part 1. I like how the marketers market the people to watch the Breaking Dawn because I think many people had watch the movies that came before the Breaking Dawn, and people don't feel like reading the book, and they choose to watch the movie. For me, I don't like to read novels, so they make the movies is actually better, because in 2 hours, and it explains all the things in the novel. I think many people would like to watch it because the Twilight Sega is popular, and famous  because Stephanie Mayer wrote these 4 excellent book, and the director make 4 excellent movies too. 
 good ad.   bad ad. not making sense. 

Opening activity for Day44

Guerilla Marketing is to create a unique, engaging and thought-provoking concept to generate buzz, and consequently turn viral. (from Wikipedia). I like the Fast Lane idea because I think many customers buy a product first on the impression of the product, id the product catches customers' eyes, and customers will buy the product. For the Fast Lane idea, i really like it because that really caught customer's attention to it, and customers are having fun with it. 

Opening activity for Day43

Generation Y is the demographic cohort following Generation X. I think the video we just watched about the generation Y is all about media, text messaging, is like all about  techniques. And i think the quiz i did shows how we doing so far on our business, and it gives us a hint to what we should do following. And the quiz gives us more information about what we should do, we think our business going to work, and what we need to improve on. 

PPT

PPT is on Tina's bloooog ^.<

Opening activity for Day42

I think the story in trying to tell us many things. At first, the customer service is bad, because in a summer, with a burning sun, there's no air conditioning in the store, and like 1,000 customers. And in the cab, when u walk in, is cold in there, a normal air conditioning, and a box of ice in front over there, and a box of candies, you can take how many you want. And the cab driver have a good services because he ask if customers are not hurry, he's going to do the speed limit. Sooo cuuute. And the cab driver talks to the customers, have a good relationship of the customers, make their day not to be boring. 

Opening activity for Day40

Solvent - able to meet debts or discharge liabilities. I don't think it is possible for a business to be solvent but not profitable, because to open up a company, the main thing people open up a business is to make a profit, either it's for charities, or for your own, you are still making profits, but if you are not making profits, you shouldn't open a business.

Opening activity for Day39

2) - Cash - A current asset account which includes currency, coins, checking accounts, and undeposited checks received from customers.

    - Petty Cash - A current asset account that represents an amount of cash for making small disbursements for postage due, supplies, etc.

    - Temporary Investments - A current asset account which contains the amount of investments that can and will be sold in the near future.

    - Accounts Receivable - net - The combined amount of the debit balance in the current asset account Accounts Receivable and the credit balance in the contra asset account Allowance for Doubtful Accounts. 

    - Inventory - A current asset whose ending balance should report the cost of a merchandiser's products awaiting to be sold.

3) assets = liability + equity 

4) the earning is the equity

Quiz